Are you innovative and do you like to solve social issues? Would you like to apply your knowledge and skills to tackle the problem of corruption and a lack of integrity in higher education? If yes, we invite you to join us for two days of creative team work and rigorous brainstorming about the issues that matter for the future of higher education in Armenia.
What is the problem?
The Council of Europe Office in Yerevan has produced a series of reports that highlight several issues and risks affecting the integrity of the Armenian higher education. Raising awareness of corruption risks and possible strategies for enhancing integrity among students, lecturers and activists will help improve the process and the quality of the higher education.
What we propose to do
We would like to bring together students, university lecturers, communications experts and just creative minds from Yerevan and all over Armenia to brainstorm and propose how to raise awareness of the above problem among different social groups. Through hands-on workshops, team work and consultations with mentors, we will challenge you to collaborate on developing YOUR idea of a creative communication campaign about the problem. We will provide you with a dedicated mentor and time and space to interact, brainstorm and create.
What outcomes we seek
We are hoping to solicit a few ideas for possible creative online communications campaigns. It can be a series of Facebook posts, a video, a set of infographics or online illustrations, a series of comic strips, ideas for online movements or challenges, online quizzes or any creative ideas that would help spread the word about corruption risks affecting our education. If you have better ideas, feel free to share them with us. There is no limit to your creativity and no format either!
What is the timeline of the project?
8-9 July: a two-day creative hackathon in Impact Hub Yerevan
to get acquainted with the corruption risks in colleges and universities in Armenia
to learn how to launch a successful online and offline communications campaign
to get skills for creating communications campaigns that challenge public perceptions
to design an outline, plan and samples of a future campaign
15 July-15 September: with the assistance of mentors, teams will work on developing their ideas into communication campaigns
15 September-15 October: roll-out of campaigns and stocktaking workshop with authors of campaigns
Find out more about the project
Who can participate?
Any creative mind from any corner of Armenia who has professional skills to create. You can also team up (e.g. a team of writers and designers or university lecturers and artists). We are especially aiming to attract the following groups:
• Students (currently enrolled in colleges or universities)
• University lecturers
• Graphic designers, painters, photographers, communication experts.
• Young activists and civil society workers
I would like to take part. What should I do?
• Have a look at Council of Europe’s materials.
• Do you have some ideas already? Write them down.
• Do you know other people who you would like to work with? Message them on Facebook (or give them a call) and apply as a team.
• You want to apply alone? Go ahead, we will team you up with other people and suitable mentors during the event.
What if I don’t have a team or idea?
Don’t worry, most people don’t. Read the Council of Europe’s report, join our Facebook event and send your application by the deadline.
What messages can I use?
Again, have a look at what the Council of Europe’s experts researched and found out about the problem, be creative and suggest your own message to use. Here are a few possible examples:
• Corruption raises the cost and lowers the quality of education.
• Even a small bribe disrupts efficiency of the education system.
• Corruption is an obstacle to a fundamental human right to education.
• What to do when you encounter corruption in the classroom?
• Suggest your own message!
What is the language of the hackathon?
The hackathon will be held in Armenian. We will provide simultaneous interpretation for the English-language workshops.
Why should I take part?
• If you are a student, you will put in practice your knowledge and skills (be it the understanding of political situation, anti-corruption reforms or all the marketing stuff you’ve studied) and will develop your own communications campaign.
• If your campaign wins, you will have a chance to implement it and see its results. We want it to be BIG. You can add it afterwards to your portfolio or CV.
• We will invite people from embassies, international organisations and civil society to listen to the pitches. They might be interested in your team’s idea or in other potential campaigns. You will have a chance to talk to them. We believe in the power of connections.
• If you are a communications expert already, you will get a better understanding of the area. If you are a student or civil society representative, you will understand how communications work and how one day you can make your campaign spread across Armenia.
• Besides, it is a weekend with fun new people, team spirit, some competition and a lot of creativity.
Is it free?
Absolutely. We will also cover the costs for participants from the regions. Food and coffee will also be provided.
Check the deadlines below and send your application online – it is very simple and won’t take more than 15 mins of your time! After you apply, wait for the confirmation email or call. You will get it before 3 July.
What’s the deadline to apply?
30 June 2017
E-mail us at firstname.lastname@example.org
See the call for participants in Armenian
The hackathon is implemented by the Apella Institute for Policy Analysis and Dialogue in cooperation with Impact Hub Yerevan and financed by the Council of Europe’s project ‘Strengthening Integrity and Combatting Corruption in Higher Education in Armenia’.